As of 2025, developing a new service as a Web App (Web App, PWA) is one of the most efficient and future-proof choices you can make.
A PWA combines the accessibility of the web with the functionality of a native app, enhancing both user experience and operational efficiency.
Below are real examples of services already built as web apps:
• EGO
A journey toward discovering your true self.
EGO is a community platform that enables self-reflection and identity exploration through videos, images, and text.
It supports multiple languages and provides interactive features that help users express themselves and understand their daily emotional patterns.
https://ego.loonshotstudio.com/
• BLURL
A location-based store finder for the premium perm product Blur+L.
Users can find nearby partner salons and retail shops based on their current location.
The platform offers an interactive map and detailed store information, making it a specialized web app for salon and retailer discovery.
https://blurl.net/
• PROMPT
AI Video Prompt Gallery — a platform to browse and share creative prompts for AI-generated video creation.
Creators worldwide upload their prompts, and users can explore, reference, and contribute their own ideas.
It serves as an archive and inspiration hub for the era of AI video production.
https://prompt.loonshotstudio.com/
1. Instant Access — No Installation Required
Web apps run instantly from a link, with no installation process.
- No installation drop-off
- No app store review
- No storage consumption
- Accessible via URL or QR code
2. Universal Compatibility Across iOS, Android, and PC
A single web app works seamlessly across all devices:
- iPhone / Android
- Desktop / Laptop
- Tablet / Foldable devices
- Any smart device with a browser
This dramatically reduces development and maintenance costs.
3. “Add to Home Screen” — Feels Like a Native App
With PWA capabilities, users can add the service directly to their home screen.
- Full-screen mode
- Splash screen
- Brand colors applied
- Launches like a native app
Users often won’t even notice they are using a web-based service.
4. Push Notification Support
PWAs now support push notifications on both iOS and Android.
- Announcements & updates
- Reminders
- Promotional messages
- Automation for user retention
This significantly improves service operation and re-engagement.
5. SEO Visibility — Natural Search Traffic
Unlike native apps, web apps appear directly in Google search results.
- Service pages indexed by search engines
- Organic traffic growth
- Increased brand visibility
This is a major advantage that native apps cannot offer.
6. Instant Updates
Web apps do not require app store review or manual updates.
- Immediate bug fixes
- Instant feature releases
- Ideal for A/B testing
- No version fragmentation
Perfect for fast-moving teams.
7. Lower Development and Maintenance Costs
Web apps are built once and work everywhere.
- No separate iOS/Android development
- Consistent design and functionality
- Lower long-term operational costs
Suitable for startups, independent creators, and large-scale services.
8. Ideal for AI, SaaS, and Creator Tools
Modern service requirements align perfectly with web technologies:
- Real-time data
- AI API integration
- Authentication & payments
- Dashboard-style UI
- Multi-device accessibility
This is why services like EGO, BLURL, and PROMPT successfully use web-based architecture.
9. No App Store Fees — Flexible Monetization
Web apps allow you to design any revenue model without platform restrictions:
- Subscriptions
- Ticket/credit systems
- One-time purchases
- Bundled packages
- Usage-based billing
Business scalability is much easier.
10. The Most Stable Long-Term Technology Choice
The web is a universal, ever-evolving platform.
- High compatibility
- Minimal impact from device changes
- Easy global expansion
- Reduced maintenance burden
The longer a service operates, the more valuable the PWA approach becomes.
Want to Build a Web App Quickly and Easily?
If you want to build a PWA-based service easily and at high speed,
SmileCodeLab is the best choice.
You can explore real projects and see firsthand how fast and powerful web app development can be.
